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Video Communication Tools Becoming More Important

Lifesize - Video Conferencing

Video communication is playing an increasingly important role in the modern work place, experts have said.

An article by Talent Management has stated that it can benefit employee flexibility, productivity and general happiness. Indeed, the article points to a recent survey of 713 internal communications professionals as evidence of this trend, with 74 per cent of respondents saying they use video for employee engagement initiatives.

The increasing popularity of video communication tools is being spurred on by their ease-of-use. Lifesize is a perfect example of this; the company, a leader in its field, provides HD video conferencing solutions that can be used by small or large companies alike – it is simple to install and can be operated by smartphone and tablets, all based on a cloud platform for maximum quality and resilience.

One of the main benefits of video communication is improving collaboration. As work forces become more dispersed and more people work remotely via the cloud, it is becoming more and more important that communication between colleagues is painless. Therefore, allowing employees to speak to each other face-to-face in a hassle-free way is extremely useful.

Specifically, the survey found that half of respondents used video conferencing tools to improve engagement between employees and senior executives. Furthermore, video conferencing is becoming a more viable option now that people are working from smart devices, which are able to both stream and film video calls or webcasts.

Another benefit of video conferencing is the ability for HR departments to perform interviews with potential employees remotely, meaning they don’t have to limit their search geographically and miss out on the best talent.

For more information about Lifesize, please click here .

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